The Big Rapids Department of Public Safety issuing a warning to residents and visitors: Stay out of the Muskegon River.

Following recent heavy rains, the river has hit flood stage, and the water is moving with enough force to be deadly to anyone who enters it and we are receiving calls of children and adults playing in or near the fast flowing river.

"This isn't the time for a quick swim," said DPS Officer William Sell. "The river looks fast, and it’s much more powerful than it looks. At these levels, even a professional with the right gear would struggle. For a child or a pet, it’s a trap."

There are several factors that make the river so dangerous right now:

Debris You Can’t See: The flood stage has pulled logs, heavy branches, and other items into the main channel. These objects move just below the surface and can easily strike or pin a swimmer.

The "Undertow" Effect: High-velocity water creates unpredictable whirlpools and currents near bridge pilings and bends in the river that can pull a person under in seconds.

Collapsing Banks: The ground near the water is completely saturated. Just standing on the edge is dangerous right now, as the banks can give way without warning, dumping you into the swiftest part of the current.

Unexpected Cold: While the air is warming up, the river remains dangerously cold. Falling in can trigger immediate "cold shock," causing you to lose your breath and your ability to swim almost instantly.

Keep your distance. Stay at least ten feet back from the water’s edge. Watch your pets. Keep dogs on short leashes near the river trails; a dog jumping in for a stick right now likely won't be able to get back out.

Don’t be a hero. If you see someone in trouble, do not jump in. You will only become a second victim for rescuers to find. Call 911 immediately and try to reach them with a rope or a long pole from solid ground.

_{Release courtesy of Big Rapids DPS.}